The people behind the bottle.

Client

Coca-Cola European Enterprises

Area

Corporate

The Challenge

Coca-Cola Europacific Partners (CCEP) make 97% of their products in GB with an employee force of 3,600 people, a fact unknown by many. They wanted to reinforce the company’s reputation as an important UK employer and shine a light on the awe-inspiring stories of the people working behind the brands; from engineers, marketeers, sales apprentices and beyond.

What we did

We created a shortform social media video series called 60 SECOND STORIES.

Each video focusses on different roles within the business; making, selling & distributing some of the world’s best-loved brands, at one of the company’s six manufacturing sites, depots and offices across GB.

IMPACT

Now in its fifth year of production, Sixty Second Stories continues to show a side of CCEP that people rarely see.

Each film delivers, on average, thousands of impressions across LinkedIn and CCEP’s company website.

The series will continue to tackle different topics including diversity, sustainability and tech innovation into 2026.

“We’ve had an outstandingly positive response to the 60 Second Stories series across all platforms. Mercieca have captured each subject and environment to show their true authenticity, which has enabled us to give insight into the people and parts of the business people don’t usually get to show”

Selena Talyor

Head of communications, CCEP gb


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