Mercieca to handle Rich’s social channels.

5 March 2021

Further to our appointment as PR agency for premium bakery manufacturer Rich’s last year, we are excited to have been tasked with now also managing their social channels for both the Baked and f’real brands, as well as creating a new UK LinkedIn page for Rich’s.

We will be brightening up the existing f’real channels with a fresh look and feel to appeal to its younger demographic, whilst we have created the Baked by Rich’s feeds from scratch to raise awareness of the sweet bakery products with consumers. Across both brands, Twitter and Facebook will be used to engage with local retailers and support new business leads.

There is no doubt that brands benefit greatly from a consistent and well-crafted social presence, with 73% of marketers believing their efforts through social media marketing have been effective for their business. [1]

If you’re looking to get your social media working harder, do not hesitate to get in touch today at hello@mercieca.co.uk

“I’m really pleased to have both our PR strategy and social media management with Mercieca as I know we will receive a better return on investment, greater integration of our messaging and some great, creative activity hitting both trade and consumer channels.”
John Want, Marketing Director at Rich’s

[1] Buffer

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