Champion the people behind CCEP’s innovation investment across CCEP’s six UK production sites.
What we did
We created a video series called 60 SECOND STORIES published on CCEP’s Instagram and LinkedIn platforms.
Each video focuses on people working within particular roles associated with CCEP’s initiatives and their multi-million pound investment. We show key people making, selling and distributing some of the world’s best-loved drinks brands.
During 2019 we delivered a series of four videos with a combined OTS of 2m across Instagram and LinkedIn. The campaign will continue in 2020 with new videos to highlight different social topics, including diversity.